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Take the First Step Toward Brand Success

In a world of scrolling, make your brand the one they stop for. Learn to build and market brands people trust and follow.

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Social Media & Branding

In today’s digital-first world, social media is not just about posting — it’s about storytelling, engagement, and brand impact. At Noida School of Digital Marketing (NSDM), our Social Media & Branding module teaches you how to build powerful brand identities and run high-converting campaigns across platforms like Facebook, Instagram, LinkedIn, YouTube, and more.

This course is perfect for students, influencers, business owners, and professionals who want to grow a brand, generate leads, and stay relevant in a fast-moving digital world.

What You’ll Learn

Social Media Marketing Essentials

  • Social Media Platforms Overview

  • Creating Platform-Specific Content Strategies

  • Scheduling, Planning & Consistency Tools

  • Organic Growth Techniques

  • Social Media Algorithm Understanding

  • Building Personal vs. Business Brands

Branding & Identity Creation

  • Brand Voice, Tone, and Visual Consistency

  • Designing Logos, Creatives & Templates (using Canva/Photoshop)

  • Building Content Calendars & Storyboards

  • Managing Brand Reputation Online (ORM)

  • Case Studies of Successful Brand Campaigns

Paid Social Media Campaigns

  • Running Facebook & Instagram Ads

  • LinkedIn Ads for B2B Branding

  • YouTube Ads Setup & Strategy

  • Retargeting Campaigns for Brand Recall

  • Budgeting, Targeting & Performance Metrics

Who Should Take This Course?

  • Aspiring social media managers

  • Small business owners & startups

  • Influencers & personal brand creators

  • Freelancers managing client accounts

  • Graphic designers adding social skills

  • Anyone looking to build, grow, or manage a digital brand

Key Areas of Focus

Key Areas of Focus

AI in Digital Marketing
Discover how artificial intelligence is revolutionizing the digital marketing landscape by enhancing decision-making, automation, and performance tracking.
Search Engine Optimization (SEO)
Learn advanced On-Page and Off-Page SEO techniques integrated with AI-driven tools and strategies to boost search engine rankings effectively.
Social Media Marketing
Master platform-specific strategies while using AI-powered tools for content scheduling, audience analysis, and performance automation.
Paid Advertising (PPC)
Understand PPC advertising fundamentals and explore how AI enhances ad creation, bidding strategies, and campaign optimization across platforms like Google Ads and Bing Ads.
Content Marketing
Develop impactful content strategies and leverage AI tools for content creation, curation, and optimization to engage your audience more effectively.
Email Marketing
Craft high-performing email campaigns with the help of AI for advanced personalization, targeting, and segmentation.
E-Commerce Marketing
Explore proven strategies to grow online stores, while utilizing AI to improve customer experience, personalize marketing, and drive conversions.
Freelancing and Entrepreneurship
Build a successful freelancing career or launch your digital venture with entrepreneurial insights and real-world guidance tailored to the digital marketing industry.
Real-World Projects and Case Studies
Gain hands-on experience through live projects and in-depth analysis of successful digital marketing campaigns to apply your skills in real scenarios.
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